Modern Hotel Promotion
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Book Modern Hotel Promotion
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Modern Hotel Promotion
| Author: | Khaled Interview |
| Category: | Modern Literature Translated [Edit] |
| Language: | Arabic |
| Publisher: | دار وائل للطباعة والنشر والتوزيع |
| ISBN: | 9789957111200 |
| Release Date: | 01 Jan 1999 |
| Pages: | 361 |
| Rank: | 378,580 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
غطى هذا الكتاب الجوانب والنشاطات الترويجية الأساسية للفنادق، وذلك لمساعدة الطالب والباحث والعامل في صناعة الضيافة في كافة مرافقها لاستخدام الأساليب العلمية الحديثة في التعامل مع النشاطات الترويجية وزيادة فعاليتها من خلال الاستخدام الأمثل للموارد المتاحة للفندق خاصة مع تحديات القرن وما يحمله لنا من آمال وتحديات في القطاع السياحي، كما تناول الكتاب مواضيع الاتصال التسويقي والترويج الفندقي والبيع الشخصي والبيع بواسطة الهاتف، و أوضح مفهوم البيع بواسطة البريد المباشر وفسر معنى الاعلان ووسائله وشرح مفهوم العرض التجاري وغيرها من المواضيع القيمة.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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