Managing Clients As Long-term Investments
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Book Managing Clients As Long Term Investments
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Managing Clients As Long-term Investments
| Author: | سونيك غوبتا |
| Category: | Business Management [Edit] |
| Language: | Arabic |
| Publisher: | الدار العربية للعلوم ناشرون |
| ISBN: | 9786140207721 |
| Release Date: | 01 Oct 2006 |
| Pages: | 278 |
| Rank: | 707,760 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
ما هي القيمة الحقيقية للعميل؟
-كيف يمكنك تحديدها، بدون استخدام صيغ معقدة لا نهاية لها؟ وماذا يجب أن تفعل بتلك المعرفة؟
بين دفتي كتاب "إدارة العملاء كاستثمارات طويلة الأمد" الجواب -وربما ستفاجأ بالإجابات.
ستتعلم طرقاً بسيطة تثير الدهشة تساعدك في الحصول على معلومات موثوقة حول قيمة عميلك... والحصول عليها في صيغة يمكنك استخدامها. وستتعلم كيف تستخدمها في قياس فعاليتك في التسويق بدقة لم تعهدها من قبل -مما سيؤدي إلى رفع مستويات علاقتك مع عملائك. كما ستتعلم كيف يمكن لقيمة العميل أن تضفي صفاء على قراراتك المتعلقة بعمليات الاندماج والتملك وتقييم الشركات.
الجميع يقولون بأنه ينبغي أن تدير مؤسستك اعتماداً على العميل. وهذا الكتاب يوفر لك الأدوات اللازمة لكي تقوم بذلك.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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