Political Advertising And Its Applications
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Book Political Advertising And Its Applications
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Political Advertising And Its Applications
| Author: | Muhammad Hijab |
| Category: | Geopolitics [Edit] |
| Language: | Arabic |
| Publisher: | دار الفجر للتراث |
| Release Date: | 30 Dec 1998 |
| Pages: | 328 |
| Rank: | 417,056 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
تاتي أهميته كمدخل لمساعدة الإعلاميين ودراسي الإعلام والصحافة للتعرف على هذذا الفن القديم الجديد منم حيث مفهوم وأسسه وأهميته ومسائلة وأساليبه ومقوماته وأسس التخطيط له. والتعرف على نشأته تطوره وانواعه واجهزته وعلاقته بالأنشطة الاتصالية الأخرى.. وكذلك للتعرف على بعض تطبيقاته المعاصرة ... وقد خصصنا لهذه النقاط الجزء الأول أما الجزء الثاني فعبارة عن دراسة وافية للدعاية السياسية فى العصر الأموي- دراسة حالة- تتضمن دراسة لخصائص المجتمع في العصر الاموي السياسية والاقتصادية والاجتماعية والثقافية وللأحزاب السياسية في العصر الاموي وفلسفتها ونشأتها وتطورها. ثم لأجهزة الدعاية السياسية وأهدافها ووسائلها وأساليبها. أرجو ان يجد القارئ العرب في هذا الكتاب ما يرضيه.
Copyright reserved
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Not available digitally or on paper through the Noor Library, it is for rating and review
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