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Book Persuasive Solicitations Used In Commercial Television Advertising And The Audience S Attitudes Towards Them A Fiel

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Persuasive Solicitations Used In Commercial Television Advertising And The Audience's Attitudes Towards Them
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Persuasive Solicitations Used In Commercial Television Advertising And The Audience's Attitudes Towards Them "A Field Study".

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Category: History Of The Press And Media [Edit]
Language: Arabic
Publisher: مجلة بحوث العلاقات العامة الشرق الأوسط - دورية علمية محكمة
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استهدف هذا البحث دراسة الاتتمالات الإقناعية المستخدمة في الإعلان التليفزيوني التجاري واتجاهات الجمهور نحوها، وذلك من خلال دراسة ميدانية تحليلية استخدم فيها الباحث المنهج الوصفي التحليلي وشمل مجتمع الدراسة عينة عمدية قوامها 150 مفردة من جمهور مدينة سوهاج...

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Not available digitally or on paper through the Noor Library, it is for rating and review

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