Press Directing: Its Functional Importance And Modern Trends
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Book Press Directing Its Functional Importance And Modern Trends
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Press Directing: Its Functional Importance And Modern Trends
| Author: | Fahad Bin Abd AlGhazouli Bahadir AlAskar |
| Category: | History Of The Press And Media [Edit] |
| Language: | Arabic |
| Publisher: | شركة العبيكان للنشر |
| Release Date: | 01 Jan 1998 |
| Rank: | 417,403 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
يتعلق موضوع الكتاب بالأدوار الوظيفية المستحدثة للإخراج الصحفي، والتي تتبلور في أن المضامين التي تقدمها الصحف لم تعد عامل الجذب الوحيد للقراء، الذين تعددت أمامهم خيارات التلقي بشكل لم يكن معهوداً في ظل الإعلام التقليدي، ولهذا فالقراء المحدثون يتطلعون إلى الصحف التي تستجيب في جانبي رسائلها-الشكل والمضمون-لحاجاتهم الاتصالية المستجدة مع عملها على تقليل الوقت والجهد اللازم لاستيعاب وفهم هذه الرسائل. يتناول المؤلف، هذا الموضوع في محاولة مستحدثة، الأهمية الوظيفية للإخراج الصحفين مع استعراض الاتجاهات الحديثة والإجراءات الوظيفية بإخراج الصفحة الأولى، وعرض أسس الإخراج الصحفي المتمثلة في مجالات عمله وعناصره الطباعية، إضافة إلى رصد التطورات التي شهدها إخراج الصفحات الأولى والصفحات الداخلية.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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