Tourism And Hotel Marketing: Concepts And Scientific Foundations
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Book Tourism And Hotel Marketing Concepts And Scientific Foundations
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The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Tourism And Hotel Marketing: Concepts And Scientific Foundations
| Author: | Asaad Hammad Abu Rumman |
| Category: | Landmarks And Tourist Places [Edit] |
| Language: | Arabic |
| Publisher: | دار الحامد للنشر والتوزيع |
| Release Date: | 01 Jan 2000 |
| Pages: | 268 |
| Rank: | 289,556 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
يهدف هذا الكتاب إلى تعريف الطلبة في الجامعات وفي الكليات الجامعية المتوسطة وجميع القراء والمهتمين في تسويق الخدمات السياحية مفهوم الخدمات السياحية وأنواعها، والعوامل المؤثرة في تسويق الخدمات السياحية، والخصائص النفسية والاجتماعية والتعليمية لمستهلكي الخدمات السياحية وكذلك العاملين على تسويقها بالإضافة إلى خطوات تحقيق الجودة في خدمة العملاء.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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