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| Author: | ميشيل سايريت |
| Category: | Buying And Selling Laws And Commercial Laws [Edit] |
| Language: | Arabic |
| Publisher: | هنداوي للطباعة والتوزيع |
| ISBN: | 9789776263741 |
| Release Date: | 04 Apr 2011 |
| Pages: | 202 |
| Rank: | 594,643 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
The Author Book Successful Implementation Of The Business Strategy.. How To Keep Your Business Goals Moving According To Plan and the author of 1 another books.
ميشيل سايريت: ألَّف خمسة عشر كتابًا في الإدارة، كما أنه ينشر مقالاته بانتظام في صحف: فاينانشال تايمز، ذا تايمز، مانيجمينت توداي، ودايركتور.
يؤدي اتساع الفجوة بين التخطيط والتطبيق إلى ظهور ثقافة ضعف الأداء، فالخطط غير الواقعية تخلق انطباعًا عامًا في المؤسسات أنها ستظل ببساطة حبرًا على ورق. يشرح هذا الكتاب كيفية التغلب على هذا الخلل، ويعرض الوسائل الناجحة لتنفيذ استراتيجية العمل. يتميز أسلوب الكتاب بالسهولة والوضوح، ويسوق الكاتب- ليبرهن على نظريته- قصصًا من شركات مثل: فايزر Pfizer ورويترز Reuters وآي بي إم IBM، للتأكيد على أن شركتك تسير قدمًا نحو إحراز أهدافها.
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