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| Author: | خبراء مركز الخبرات المهنية |
| Category: | Successful And Positive Thinking Skills [Edit] |
| Language: | Arabic |
| Publisher: | مركز الخبرات المهنية للإدارة السلسلة: منهج الادارة العليا |
| ISBN: | 9775621909 |
| Release Date: | 01 Jan 2010 |
| Pages: | 83 |
| Rank: | 530,063 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
التخطيط الإستراتيجي هو: أول جزء من الإدارة الإستراتيجية وهو يتعلق بتحديد إتجاه المنظمة في المستقبل الذي ينطوي بدوره على تحديد كل من رسالة المنظمة وأهدافها. بناء على تحليل للوضع الحالي والمستقبلي لكل من البيئة المحيطة والقدرات الذاتية. بعدها يتم ترجمة تلك الأهداف إلى برامج وخطط على المستويات الإستراتيجية (برامج وخطط طويلة الأجل على مستوى المستوى ككل وعلى المستويات الوظيفية (برامج وخطط متوسطة الأجل على مستوى كل وظيفة من وظائف الإنتاج والتسويق والأفراد والأموال وعلى المستويات التشغيلية) (برامج وخطط قصيرة الأجل على مستوى التشغيل اليومي).
وفي هذا الملف التدريبي سيتم شرح وتفصيل كل ما يتعلق بالتخطيط الاستراتيجي والتفكير الإبداعي وذلك من خلال هذه الفصول: المصطلحات الأساسية الإطار العام للإدارة الاستراتيجية رسالة المنظمة استراتيجية المنظمة تحليل العمليات الاستراتيجية أساليب التنبؤ وتحديد الأولويات بمجالات التطوير المقترحة معايير إختيار الاستراتيجية أسس نجاح المنظمات سلوكيات الإبداع كيف تنمي قدراتك الإبداعية فرص الإبداع والتجديد السبع.
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