Media Influence Theories
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Book Media Influence Theories
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Media Influence Theories
| Author: | Muhammad Bin Saud AlBisher |
| Category: | Media [Edit] |
| Language: | Arabic |
| Publisher: | مكتبة العبيكان |
| Release Date: | 01 Jan 2017 |
| Pages: | 141 |
| Rank: | 193,202 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
هذا الكتاب هو محاولة لإضافة شيء من النتاج العلمي للتراكم النظري في موضوعه، من خلال الحديث عن النظريات الفلسفية للإعلام التي تتأثر برؤيتها الفكرية في الأسس النظرية والممارسة العملية، مصحوبة برؤية نقدية وأمثلة من الواقع. ويناقش الكتاب الكيفية التي تُبنى من خلالها النظرية الإعلامية، ومستويات تأثيرها، ثم يعرض أهم نظريات التأثير الإعلامي، ويبين مفاهيمها الرئيسة، ليستفيد منها طلاب الإعلام والباحثون في موضوع نظريات التأثير الإعلامي من التخصصات الأخرى ذات الصلة بعلم الإعلام. ويختم بمناقشة أسباب عدم وجود نظرية محددة في بحوث الإعلام، وشواهد قصور النظرية في الدراسات الإعلامية؛ وهي مناقشة تستقصي أسباب القصور التي أدت إلى عدم ظهور نظرية إعلامية علمية متماسكة، على غرار ما هو موجود في العلوم الاجتماعية الأخرى.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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