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| Author: | Edward De Bono |
| Category: | People's Cultures And Popular Culture [Edit] |
| Language: | English |
| Publisher: | Ebury Publishing |
| Release Date: | 01 Jan 2017 |
| Pages: | 288 |
| Rank: | 369,343 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
The Author Book Parallel Thinking and the author of 13 another books.
Edward de Bono is a Maltese physician, author, inventor, and consultant. He is best known as the originator of the term lateral thinking (structured creativity) and the leading proponent of the deliberate teaching of thinking in schools.
Western thinking is failing because it was not designed to deal with change
In this provocative masterpiece of creative thinking, Edward de Bono argues for a game-changing new way to think. For thousands of years we have followed the thinking system designed by the Greek philosophers Socrates, Plato and Aristotle, based on analysis and argument. But if we are to flourish in today's rapidly changing world we need to free our minds of these 'boxes' and embrace a more flexible and nimble model.
Parallel Thinking is an invaluable insight into the word of creativity; de Bono unveils unique methods of brainstorming and explains preconceived ideas of what creativity involves and is. This book is not about philosophy; it is about the practical (and parallel) thinking required to get things done in an ever-changing world.
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