Introduction To Media Studies
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Book Introduction To Media Studies
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Introduction To Media Studies
| Author: | Tayseer Masharqa |
| Category: | Cultural Studies [Edit] |
| Language: | Arabic |
| Publisher: | بيت المقدس للنشر والتوزيع |
| Release Date: | 01 Jan 2002 |
| Pages: | 243 |
| Rank: | 449,050 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
يحتل الإعلام في عصرنا الراهن مكانة هامة لا تقل أهمية عن العلوم الأخرى التي تدرس في الجامعات والكليات، فبعد الثورة التكنولوجية الهائلة، شهد العالم ثورة على مستوى الإعلام الذي أصبح فاعلاً وقوياً في المجتمعات المتقدمة والعولمة.
وفي هذا الكتاب يقدم المؤلف دراسة شاملة عن الإعلام، وأهميته وتطوره حيث يعرض للبعد الاتصالي (الميديالوجي) للقضايا المعاصرة ويطرح أسئلة تتعلق بوسائل الاتصال والدور الاتصالي أو التواصلي التي تلعبه هذه الوسائل. كما يبحث في كيفية تنمية وتطوير قدرات ومهارات الأفراد في مجال التعامل مع الآخرين، وفي مجال الاتصال والعلاقات العامة العلاقات الإنسانية التبادلية.
كما يتطرق إلى مقومات الرسالة الإعلامية الناجحة، وعوائق الاتصال، ونشأة وسائل الإعلام ومراحل تطورها، ولغة وسائل الإعلام ونظريات أو فلسفات الإعلام.
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