The Tourism Industry In The Arab World From A Strategic - Administrative And Developmental Perspective
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Book The Tourism Industry In The Arab World From A Strategic Administrative And Developmental Perspective
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The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
The Tourism Industry In The Arab World From A Strategic - Administrative And Developmental Perspective
| Author: | مجموعة خبراء |
| Category: | Strategic Management [Edit] |
| Language: | Arabic |
| Publisher: | المنظمة العربية للتنمية الإدارية |
| Release Date: | 01 Jan 2007 |
| Pages: | 234 |
| Rank: | 575,734 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
حيث أن البلاد العربية تمتلك في الغالب مقومات سياحية مهمة كالآثار والمواقع الدينية والسواحل المشمسة والمماطق الجبلية وغيرها إلا أن توزيعها يشير إلى انفراد كل بلد بجانب منتلك المميزات وهذا بحد ذاته يعد ميزة تتيح للسياحة خيارات لأنواع مختلفة من النشطة السياحية. تأسيسا على ما تقدم فالنظرة التنموية بأبعادها الاستراتيجية والإدارية تتطلب إيلاء صناعة السياحة العربية اهتمام الحكومات والقطاع الخاص بما يجعلها قادرة على المنافسة والمساهمة بتحسين الدخل القومى وتوفير فرص عمل حقيقية فضلا عن دورها الحضارى فى تأمين أرقى حالات التواصل والتفاعل بين ثقافات الشعوب.. وعليه فقد جاءت محاور الملتقى لتناقش دور الإدارة فى صناعة السياحة العربية ، تسويق النشطة السياحية، تطوير وتنمية القوى البشرية في قطاع السياحة، دور الإعلام السياحى وأهميته.
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