Online Public Relations
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Book Online Public Relations
Copyright reserved
The book cannot be previewed or downloaded in order to preserve the copyright of the author and publishing house
Not available digitally or on paper through the Noor Library, it is for rating and review
Online Public Relations
| Author: | David Phillips |
| Category: | Business Management [Edit] |
| Language: | Arabic |
| Publisher: | دار الفاروق للاستثمارات الثقافية |
| ISBN: | 977 |
| Release Date: | 01 Jan 2006 |
| Pages: | 160 |
| Rank: | 245,066 No 1 most popular |
| Short link: | Copy |
| More books like this book | |
Book Description
لقد أحدثت الإنترنت ثورة هائلة في عالم العلاقات العامة فلم يقتصر تاثيرها علي تغيير طرق التواصل التي يتبعها المتخصصون في هذا المجال فحسب بل ساعدت أيضا علي تغيير ملامح هذه العلاقات تغييرا كليا وجزئيا.
تقدم شبكة الانترنت فرصا عظيمة بالنسبة لما يتعلق بالعلاقات العامة ولكنها تمثل في الوقت نفسه تهديدا لها.لذا فقد حرص المؤلف علي ان يسدي مجموعة من النصائح الذهبية بين طيات الكتاب لحماية سمعة الشركات ومن الموضوعات التي تم تغطيتها في هذا الكتاب.
يدور هذا الكتاب حول كيفية الاستفادة من الانترنت بكل ما نتطوي عليه من إمكانيات وسمات وكما طالعتنا أحدث الأبحاث فقد استطاع هذا الكتاب ان يسد الفجوة بين الجانبين العملي والتحليلي هذا فضلا عن اشتماله علي المعلومات التي تتناسب مع جميع مستويات مستخدمي الانترنت.
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Not available digitally or on paper through the Noor Library, it is for rating and review
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